Spot The Boob Boob
Can you spot the errors in the BUST boobtique email below?
Here are some thought-starters; add your own ideas in the comments, you scampin’ little lurkers, you ;)
- No clear call-to-action above the fold
- “Your gonna get a heart on” should be “You’re gonna get a heart on”
- “your loved ones heart melt” should be “your loved one’s heart melt”
- “your loved one’s heart melt” is uni-partner-normative; what about polygamists and “your loved ones’ hearts melt”?
- Ditto re: “what makes your boo swoon”; cannot players also make their “boos swoon”?
- Should be pricing on the products, unless this was some kind of test. Do you really want to pay for the bandwidth of click-throughs for people who don’t want to pay $? for a What Would Joan Jett Do? t-shirt?
- Iff there was a “title=” rollover tag on the images that contained the prices, then BUST should accept my apologies
- Brunette chick in email. Bad idea. Everyone knows that blonde chicks sporting glasses garner the highest CTRs.
